Interchangeable Terms Yet Different Meanings

Seems the focus of the public is shifting to paying more attention to taking care of the environment. You can see it is everywhere. Buzzwords like “carbon footprint”, “organic”, "natural", “sustainable”, “eco-friendly’, and “green” are bantered about in the media and stamped in prominent places on products. I’m sure you’ve heard them and even used a few…. What do they really mean? And how does it apply to your life, health and well being? What about your family and the over long-term condition of our Earth?

Here’s a quick explanation of some of the terms:

Organic—refers to the way agricultural products are grown and processed, basically meaning pesticide and hormone free.
Natural—seems to be a way designed to fool the consumer into thinking this product is free from harmful ingredients (read on)
Sustainable—refers to responsibly sourced products that reduce environmental impact, either completely renewable or harvested to not mar surroundings, pollute air or permanently reduce supply.
Green—refers to water and energy efficiency, healthy indoor air, and sustainable material choices that reduce harmful environmental impact.

Have you ever chosen a product labeled "All Natural" or "Natural Ingredients" or "Natural" hoping that this means it doesn't contain ingredients that are GMO or full of toxic chemicals or pesticides?

Have you ever chosen this kind of label over Organic thinking that it is a better buy for your money?

After watching this video you may make new choices:

Cereal Crimes

Deceptive advertising at the breakfast table

49% of Americans eat cereal for breakfast. It is the third most popular item at the grocery store, with 2.7 billion boxes sold annually.

This video is about the meaningless marketing hype of the "natural" label on those cereal boxes.

The Cornucopia Institute is an organization dedicated to seeking economic justice for the family-scale farming community, and supporting them to produce local, organic and authentic food.

They tested some of these "natural" cereals and found high levels of genetic contamination (GMO). The USDA found the same thing in their research.

Buying "natural" does little, if anything, to avoid synthetic inputs and toxins used on the farms and inside the manufacturing plants.

The good news is that real organic cereal often costs less than the "natural" ones! -Bibi Farber – Next World TV

Cereal Crimes & Cereal Scorecard

Warning about Protein Bars and Meat Substitutes made with Soy that is not Certified Organic: Hexane is a byproduct of gasoline refining. It is a neurotoxin and a hazardous air pollutant. Soybean processors use it as a solvent—a cheap and efficient way of extracting oil from soybeans, a necessary step to making most conventional soy oil and protein ingredients. Whole soybeans are literally bathed in hexane to separate the soybeans’ oil from protein.

Protein Bar Scorecard

Many more handy reports, scorecards and information are at

The Cornucopia Institute

(Beware! Looking at these might burst your bubble of illusion about how well you are eating or feeding your family and may save your life, or at least raise the quality of it.)